Our talented staff is committed to providing you with an enjoyable experience every time you come to House of Style. We are proud to be LICENSED Professional Members of the Beauty Industry, continually looking for ways to improve and expand our skills and learn new techniques. When you visit us, our friendly, helpful team will answer your questions and make suggestions on how to best serve you. To learn more about the members of our staff, click the links on their names below.

Sarah Brand Owner/Stylist
Kelly Beaston Stylist and Manicurist
Heather Rayfield Stylist
Bobbi Kooyman Salon Receptionist
Fresh Talent Apprentice/Assistant

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Sarah Brand has been in the beauty industry since she was 15 years old. She started as an assistant with Aries Styling Salon in Belleville, working behind some exceptionally talented hairdressers. These women could take cotton candy and whirl it into some amazing styles! While she was working there part time, she also began a job at Sally Beauty Supply. Between the stylists at Aries, and her wonderful manager at the store, they talked her into going to beauty school. She started her Cosmetology training at Coiffure in Belleville after high school and that’s when the wheels started turning. With her extensive product knowledge from those experiences, she truly knows the difference between “over the counter” shampoos and styling products and the Paul Mitchell line she chose to solely represent when she opened House of Style in 2009.House of Style was created with the intention of bringing the ‘beauty shop’ feel back to the salon, which has been the heart of a small town for generations. Back then, Grandmas and Moms were in the ‘parlor’ at least once a week for their ‘shampoo and set’, and many times young children were sitting at their feet. Women shared their experiences of raising their families and unloaded their burdens to their ‘beautician’/psychologist/friend. They laughed and cried together, but before every important moment in their lives they made a trip to the beauty salon.

Now, it’s your turn to make House of Style your sanctuary. Take a moment for yourself from the hectic world outside our door. Relax with a drink, pamper yourself with a pedicure, or wash that man right out of your hair! Whatever you’re not getting from ‘them’, we can provide. (Our Hugs Are Free!) It’s your time to enjoy friendships over coffee, cover over your ‘stress sparkles’, have your nails polished, and take care of all the things only your hairdresser knows!

Sarah specializes in Color, with an emphasis on highlight placement, and movement of the color within the cut. Her “Monday Makeovers” may not find their way onto the TV set, but they are a wonderful outlet for her creativity. She also has a flair for Men’s Grooming. From haircuts to eyebrows to the tiny hairs on the tops of his ears, it’s important for men to be able to take care of themselves as conveniently as women can. A man’s haircut needs to be precise, and consistency is the key. She has partnered with MONAT Anti-Aging Haircare for her clients who have fine and thinning hair, or those who want their hair to grow long and strong.  You can find more information, or order MONAT at  She also partnered with Maskcara Beauty to bring customized makeup palettes to you!  Schedule your Color Matching, or a Highlighting and Contouring Class to learn all about Maskcara, or go online to to explore on your own.

Sarah has always been very passionate about learning new things, and keeping herself and her team up to date and inspired to bring out the best in each guest. She schedules Paul Mitchell In-Salon Advanced Education Classes 5-6 times a year, and has gone to Las Vegas for the Paul Mitchell Signature Gathering several times since House of Style opened. There are so many wonderful things out there that she wants to bring to you in Smithton! With over 20 years of experience, Sarah is excited to introduce you to her team. These women are just what the doctor ordered. If you need a shoulder to cry on, the inside scoop on the ‘latest and greatest’, or maybe even an accomplice that will sit next to you in the squad car saying, “Dang, that was fun!” you’ll find it here.

Kelly BeastonKelly Beaston does Hair & Nail Services, including amazing Shellac Nail Art Designs. She is truly a beauty professional and you will always feel like you are her Number One priority while you’re in her care, whether you’re getting a glamorous manicure & pedicure, or show stopping highlights!

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Heather RayfieldHeather Rayfield has been a stylist for ten years. After graduating from New Image Technical School, she continues to further her training in arts such as Faruk, Matrix and Paul Mitchell systems. She is passionate about color and hair cutting equally, from long layers to short and spiky. She excels in special occasion styles and updos.

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Bobbi KooymanBobbi Kooyman is our Salon Manager Extraordinaire! She keeps all of the stylists in line, but with her soothing Southern style (and accent), it’s always a pleasure to be around her. She keeps the salon running smoothly and her hospitality will make you look forward to the time you spend with us.
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Fresh Talent

House of Style is continually growing as the needs of our guests increase. We are always looking for ambitious, talented, motivated, and friendly individuals to join our team. We offer incentive programs, career advancement and continuing education programs, designed to create well-rounded professionals. If you are interested in learning more about upcoming opportunities, please contact Sarah at

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your Appointment with Sarah!
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your Appointment with Kelly!
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your Appointment with Heather!

Call us at
618-236-WOW U (9698)

Monday:    By Appointment
Tuesday:    9 am to 8 pm
Wednesday:  9 am to 8 pm
Thursday:    9 am to 8 pm
Friday:    9 am to 6 pm
Saturday:    9 am to 2 pm
Appointments Recommended
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